Starting with a business problem.
Leaders need to understand what their engineering investment costs, where the effort goes and what it delivers. CodePulse turned engineering activity into cost, productivity, performance and return-on-investment insights for CEOs, CFOs and technology leaders.
The platform brought that visibility together without asking developers to complete manual timesheets or using employee monitoring.
Taking responsibility for the build.
As founder, I owned the product strategy, technical architecture and hands-on development, taking CodePulse from concept to a production platform.
That connected the product decisions directly to the work of building it: deciding what belonged in the first release, how the system should work and where to spend development effort.
Building the business alongside the product.
My responsibilities also included go-to-market strategy, customer onboarding, reseller engagement and seed fundraising work. The work spanned the product itself, how to reach customers and how to fund its next stage.
A working product is one part of the job. A founder also has to make the proposition clear, bring customers on board and make realistic decisions about the time and money available.
Relevant experience for your business.
- Turning a commercial problem into a clear product and delivery scope.
- Taking ownership of architecture and hands-on development.
- Connecting product priorities with go-to-market and funding plans.
- Making practical trade-offs as a founder responsible for the whole business.
Selected work as founder of CodePulse, 2025–2026.